Healthcare Technology and the Human Factor: Cordata CEO on c2b Solutions Blog

Posted by Cordata Health

August 16, 2016 at 1:37 PM


Patient engagement is an increasingly important and powerful element of effective care coordination because it’s proven to deliver real benefits, including reduced readmissions, fewer ED visits, and greater adherence to treatment plans among patients. Those benefits are most pronounced for patients on complex care paths, such as those in oncology or spinal care.

Gary Winzenread, CEO & President of Cordata Healthcare Innovations, recently published a guest post on the blog of c2b solutions addressing the same issue. Gary’s post covers a common concern between our organizations, specifically how to use advanced communications can help overcome some of the unique and personal barriers to quality outcomes:

“Yes, medicine is a science, but because patients are people, too, treatment plans must account for human nature. Many people simply don’t adhere to treatment plans or general healthcare recommendations because they’re human…Driving patients to change their behaviors is difficult, which is why we need advanced communications that reflect the latest research on how consumers receive, consume and act on information today.”

Read the full post to find out how “the better mousetrap” of automated and personalized communications offers both tactical improvements and strategic value for hospitals and health systems. And check out c2b’s Brent Walker whose guest post on the Cordata blog on our blog talking about how to build on patient engagement to ultimately change patient behaviors

c2b solutions is the owner of PatientBond, with which Cordata has recently partnered with to advance the state of care coordination within the healthcare industry.

Topics: Navigation & Care Coordination, Technology, Patient Engagement

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